I am responsible for developing the company's website, focusing on both front-end and back-end tasks using CodeIgniter and PHP. My role includes designing, prototyping, and presenting new components in Figma, ensuring alignment with our design team's brand guidelines. Additionally, I collaborate closely with an SEO agency and our in-house copywriter to enhance the website’s search engine rankings.

Furthermore, I manage the development of an e-commerce website, one of our company’s key projects. This includes overseeing the WordPress platform, optimizing technical SEO, designing new components, and developing custom features beyond standard plugin functionality.

Highlights:

https://hyperzon.io
https://primasanitas.com/bg

I collaborate with a team of graphic designers and marketing/advertising professionals to create landing pages, as well as manage and develop RTL (right-to-left) websites. I also implemented a system for dynamic marketing links with tracking and POST integration. Additionally, I oversee custom WordPress/WooCommerce integrations with external APIs.

Featured Projects:

Affiliate Marketing CMS/CRM System

Developed a custom solution for affiliate marketing. The back-end is powered by PHP with MySQL databases, connected to a dynamic front-end utilizing JS, jQuery, AJAX, and Bootstrap. The system includes two CRUD panels: an admin panel with full control and a user dashboard supporting both read and write operations.

Multilingual E-Commerce Website with Custom Backend

Led the development of a multilingual online shop, managing the project to meet all business and marketing requirements. Collaborated closely with the design team to create a custom theme system tailored for different products. While the shop featured a limited number of products, the main challenge was preparing the site for multiple languages across Europe and Asia.

Digital marketing for clients in the restaurant sector.
Creating, managing and optimizing websites to achieve a good PSI/CWV score and on page SEO. Creating photo and video content for social media.

Creating of full brand design for a kitesurf station in Greece. Creating and managing a website(PWA) with CouchCMS. Optimizing for good PSI/CWV score and on page SEO. Creating content and managing Google Business Profile, Tripadvisor, Facebook and Instagram. Creating designs for events and print materials.

Part of the organizers of a freeride competition in Pirin mountain. Creating and managing a website with CouchCMS. Creating designs for events, print materials and social media. Cinematography and video editing.

Creating of full brand design/logo design for a the Bulgarian Freeride Team. Creating and managing a website with CouchCMS. Creating photo and video content for social media and presentations.

Full rebranding for a surf station in Greece. Creating a multilanguage Wordpress website with Divi and optimizing it for SEO. Integration in Google Maps JS API. Creating photo and video content and managing social media and Google Business Profile.

Participation in two project of Bulgarian Academy of Sciences, creating a Wordpress website with Open Journal Systems integration.